We speak to a lot of recruitment owners on a daily basis and we hear what it takes for them to succeed day-to-day.
1. Brand building
Building a personal brand through a strong online presence is so important and your personal approach should mirror the company values and ethos. Social media channels are valuable in many ways and efforts can be quickly rewarded. Reach potential candidates and clients while engaging and forging stronger relationships with existing contacts.
Maintaining accounts across various social platforms and considering a less obvious choice for example Instagram, could offer 'behind the scenes' glimpses into the business culture and team, bringing out the 'brand personality' even more.
2. Stand out
Think outside of the box as much as possible. Innovation in service can give you an edge over competitors. Be confident in what you are offering and know your USP. Always strive to be personable and friendly, while remaining professional and efficient. Remember every communication is a reflection of you!
By attending job fairs, workshops, conferences and other industry events allows you to gather new lead and contact opportunities. Along with engaging with potential candidates, you can gain an insight as to which companies are hiring and which industries seem to have a growing number of vacancies, in terms of new client scope.
4. Tech savvy
You need to be highly organised and plan where possible. You will be juggling the different needs of clients and candidates, and dealing with the administration this brings: bookings, time-sheets, invoices, contracts and much more, The right software will take the burden out of managing day to day operations while helping you stay compliant. It will also allow you to download management reports, enabling you to analyse trends.
In a competitive industry clients and candidates always have the opportunity to look elsewhere. The way you manage these relationships and the candidate/client experience is crucial to your success. Those impressed by your service are more likely to want to deal again with you and be quick to recommend your services to others.
Photo by Tim Mossholder on Unsplash